Leanflag is an innovative work management and productivity platform designed to revolutionize the way teams collaborate and manage projects. Currently in its very early stages, Leanflag aims to offer intuitive and powerful solutions for organizing tasks, tracking progress, and enhancing team productivity. Join us from the ground up and transform the future of work management!
Role Overview
We are looking for a Growth Marketing Lead to drive market research, MVP launch, and go-to-market strategy for Lean products in both Vietnam and global markets.
This role is responsible for achieving product-market fit, building scalable growth engines, and leading a high-performance marketing team with a strong growth mindset.
You will work cross-functionally with Product, Sales, and other teams to continuously improve the product and ensure sustainable growth.
Key Responsibilities1. Market Research & MVP Launch
- Conduct continuous market research and user analysis to identify market trends, customer pain points, and opportunities.
- Validate product ideas and collaborate closely with the Product team to launch MVPs.
- Establish feedback loops to continuously refine and improve the product.
- Contribute to product positioning for both domestic (Vietnam) and international markets.
2. Go-To-Market & Growth Strategy
- Develop and execute go-to-market (GTM) strategies for new product launches.
- Drive initiatives to achieve and scale product-market fit.
- Build growth experiments and optimize acquisition, activation, retention, and revenue funnels.
- Launch Lean products in Vietnam and global markets.
- Ensure sustainable and scalable growth through data-driven decision-making.
3. Leadership & Cross-Functional Collaboration
- Build and lead a strong marketing team with a growth mindset.
- Coach, train, and improve team performance and execution capability.
- Collaborate closely with Product, Sales, and other stakeholders to deliver business outcomes.
- Take ownership of growth KPIs and revenue performance metrics.
Qualifications & Requirements
- 3+ years of experience in Growth or Marketing roles (Vietnam or Global market experience required).
- Proven experience in launching new products or leading successful GTM initiatives.
- Experience with SaaS products, productivity tools, chat support tools, or Shopify/eCommerce apps is a strong advantage.
- Strong analytical and data-driven mindset with quantitative skills.
- Hands-on experience with growth experiments, funnel optimization, and performance tracking.
- Experience leading or mentoring a team and working cross-functionally with Product and Sales.
- Proactive, fast-moving, open-minded, and comfortable working in a fast-paced startup environment.
- Fluent in English.
What We’re Looking For
- A builder who thrives in 0 → 1 environments.
- Someone who can turn insights into execution.
- A leader who balances strategy and hands-on implementation.
- A growth-driven mindset with strong ownership and accountability.
Benefits
You'll find this place irresistible
Enjoy top-tier compensation, including:
- Monthly NET take-home pay that leaves you smiling
- 13th-month salary
- Performance bonuses that could boost your income up to 02 months' salary
- 24 remote working days per year
- 12 days of annual paid leave
- Flexible working time, from Monday to Friday; weekends are yours
- Company trips and team bonding activities
- Elevate your creativity and productivity in our modern workspace
Especially:
- Shine like a rock star in our fast-growing global B2B SaaS squad
- Blaze a trail to success with our super-fast career track
- Collaborate with the brightest and coolest minds from across the globe
- Be yourself, knowing you're valued and groomed to be your absolute best.